Proposed Renaming of the Mendocino Ridge Viticultural Area
TTB proposes renaming the Mendocino Ridge AVA to Mendocino Coast Ridge; comment period open until March 5, 2024.
Aforeworn detected this change in the Liquor Licensing space on July 30, 2026 and published this briefing so affected operators are forewarned rather than caught off guard. It is rated Low urgency. Wineries, grape growers, and label holders using the Mendocino Ridge AVA designation. should confirm how it applies to their specific situation before acting. There is a time constraint attached: Comments due by March 5, 2024.. Acting after that point can mean penalties, a lapsed licence, or lost eligibility — exactly the kind of surprise Aforeworn exists to prevent. Aforeworn monitors Liquor Licensing continuously and turns every detected change into a plain-English briefing like this one, so you always know first. Forewarned is forearmed.
What changed
Proposed renaming of the established Mendocino Ridge AVA to Mendocino Coast Ridge.
Who it affects
Wineries, grape growers, and label holders using the Mendocino Ridge AVA designation.
What you must do
Submit comments to TTB by March 5, 2024, if you wish to support or oppose the change.
Deadline
Comments due by March 5, 2024.
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