FCC’s Final Rule on Consent Kills One-to-One Consent Requirement - consumerfinancialserviceslawmonitor.com
FCC's final rule eliminates the one-to-one consent requirement for telemarketing calls/texts, potentially easing compliance for lead generators and marketers.
Aforeworn detected this change in the Telemarketing & TCPA Compliance space on September 1, 2026 and published this briefing so affected operators are forewarned rather than caught off guard. It is rated Medium urgency. Contact centers, lead-gen/affiliates, SMS marketers, debt/insurance dialers subject to TCPA. should confirm how it applies to their specific situation before acting. There is a time constraint attached: Not specified in the provided text.. Acting after that point can mean penalties, a lapsed licence, or lost eligibility — exactly the kind of surprise Aforeworn exists to prevent. Aforeworn monitors Telemarketing & TCPA Compliance continuously and turns every detected change into a plain-English briefing like this one, so you always know first. Forewarned is forearmed.
What changed
The FCC's final rule removes the one-to-one consent requirement, which previously mandated that consent be obtained separately for each seller.
Who it affects
Contact centers, lead-gen/affiliates, SMS marketers, debt/insurance dialers subject to TCPA.
What you must do
Review and update consent collection practices to align with the new rule; ensure compliance with remaining TCPA consent rules.
Deadline
Not specified in the provided text.
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- Seventh Circuit Holds TCPA Do-Not-Call Claims Do Not Cover Text Messages - natlawreview.com
- Elimination of the One-to-One Consent Rule Gives Companies Reprieve, Plus Other TCPA Updates - mcguirewoods.com
- Fifth Circuit Confirms: Oral Consent Is Enough Under the TCPA - Blank Rome LLP
- Telemarketers face $85 per area code as FTC raises Do Not Call fees - PPC Land
- Are Text Messages Calls? Seventh Circuit's Steidinger Decision Reshapes TCPA Litigation Landscape - Consumer Financial Services Law Monitor